Food & Beverage
2 Segments · 52 Brands
Avg Score
3.05
Segments
2
Brands
52
Best Segment
Coffee, Spirits & Premium Beverages
3.15
Segments im Vergleich
Top 20 Brands in Food & Beverage
52 Brands
| # | Brand | Score↓ | D1 | D2 | D3 | D4 | D5 | D6 | Gap | Segment | Tier |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 | Coca-Cola | 4.28· Leader | 4.67 | 4.67 | 4.33 | 4.00 | 4.33 | 3.67 | +0.33 | Coffee, Spirits & Premium Beverages | Tier 1 · Premium |
| 2 | Red Bull | 4.11· Leader | 4.33 | 4.67 | 3.67 | 3.67 | 4.33 | 4.00 | +0.83 | Coffee, Spirits & Premium Beverages | Tier 1 · Premium |
| 3 | Nespresso | 3.85· Advanced | 4.33 | 4.33 | 3.67 | 3.31 | 4.33 | 3.11 | +0.84 | Coffee, Spirits & Premium Beverages | |
| 4 | Lindt | 3.76· Advanced | 4.33 | 4.00 | 3.64 | 3.64 | 4.00 | 2.93 | +0.36 | Premium Food & Confectionery | Tier 3 · Entry |
| 5 | Starbucks Packaged | 3.62· Advanced | 3.67 | 3.67 | 3.67 | 3.33 | 3.67 | 3.72 | +0.17 | Coffee, Spirits & Premium Beverages | |
| 6 | Ferrero | 3.53· Advanced | 3.62 | 4.00 | 4.00 | 3.62 | 3.62 | 2.33 | +0.00 | Premium Food & Confectionery | Tier 3 · Entry |
| 7 | Lavazza | 3.48· Developing | 3.67 | 3.67 | 3.33 | 3.31 | 3.67 | 3.28 | +0.35 | Coffee, Spirits & Premium Beverages | |
| 8 | Toblerone | 3.41· Developing | 3.33 | 3.67 | 3.33 | 3.33 | 3.67 | 3.11 | +0.34 | Premium Food & Confectionery | Tier 3 · Entry |
| 9 | De'Longhi Coffee | 3.38· Developing | 3.33 | 3.67 | 3.00 | 3.00 | 3.67 | 3.33 | +0.67 | Coffee, Spirits & Premium Beverages | |
| 10 | Dr. Oetker | 3.37· Developing | 3.62 | 3.62 | 3.62 | 3.62 | 3.26 | 2.33 | -0.18 | Premium Food & Confectionery | Tier 3 · Entry |
| 11 | illy | 3.33· Developing | 3.67 | 4.00 | 2.67 | 3.00 | 4.00 | 2.66 | +1.17 | Coffee, Spirits & Premium Beverages | |
| 12 | Fazer | 3.30· Developing | 3.67 | 3.33 | 3.33 | 3.00 | 3.33 | 3.11 | +0.17 | Premium Food & Confectionery | Tier 3 · Entry |
| 13 | Aperol | 3.28· Developing | 3.33 | 3.67 | 3.00 | 2.67 | 3.67 | 3.33 | +0.83 | Coffee, Spirits & Premium Beverages | |
| 14 | Tchibo | 3.22· Developing | 3.33 | 3.33 | 3.33 | 3.00 | 3.00 | 3.33 | +0.00 | Coffee, Spirits & Premium Beverages | |
| 15 | Barilla | 3.19· Developing | 3.26 | 3.62 | 3.26 | 3.26 | 3.62 | 2.11 | +0.36 | Premium Food & Confectionery | Tier 3 · Entry |
| 16 | Marabou | 3.19· Developing | 3.00 | 3.33 | 3.67 | 3.33 | 3.00 | 2.78 | -0.33 | Premium Food & Confectionery | Tier 3 · Entry |
| 17 | Jacobs | 3.18· Developing | 3.33 | 2.67 | 3.67 | 3.65 | 3.00 | 2.78 | -0.83 | Coffee, Spirits & Premium Beverages | |
| 18 | Hendrick's Gin | 3.18· Developing | 3.00 | 3.67 | 2.67 | 2.67 | 3.67 | 3.33 | +1.00 | Coffee, Spirits & Premium Beverages | |
| 19 | Bonne Maman | 3.15· Developing | 3.33 | 3.67 | 3.00 | 2.67 | 3.67 | 2.56 | +0.84 | Premium Food & Confectionery | Tier 3 · Entry |
| 20 | Absolut | 3.12· Developing | 3.33 | 3.67 | 2.67 | 2.67 | 3.67 | 2.68 | +1.00 | Coffee, Spirits & Premium Beverages |